José on
Your Stage.
The speaker who moves the room and ensures your audience knows exactly what to do the day after.
The Problem
Inspiration is great.
But what happens the day after?
"Okay, that was a great story. But what do I actually do now? How does this apply to my daily business?"
You hire a speaker, the audience is inspired, everyone claps. But when they walk out the door, the energy fades. No concrete plan. No clear next step.
You are looking for a speaker who goes beyond the story. Someone who thinks along, interacts with the audience, and ensures they leave with a diagnosis and a prescription they can apply immediately.
Why José
Dutch directness meets
hands-on experience.
Founder of The Dutch Sales Doctor. Built a multi-million euro company with 150 employees internationally and sold it successfully. Now she brings that exact experience to your stage, combined with neuropsychology and the unique 7 Organs Model.
High Energy & Dutch Directness
Energetic, fun, and sometimes confrontational — with a healthy dose of humor. She tells it like it is.
Neuropsychology & The 7 Organs Model
A unique health check-up for your business. Sales is the heartbeat. Data is the brain. Your audience leaves knowing exactly which organ needs attention.
Human in a World of AI & Data
How do you stay human while leveraging data and AI to grow? That balance between data-driven decisions and authentic human connection is at the heart of everything she does.
Direct ROI — A Prescription Not Just Applause
People don't just leave with inspiration. They leave with a diagnosis and a prescription they can apply immediately. Always interactive. Always tailored.
Track Record
José in Action
See it for yourself.
High energy. Dutch directness. Real results.
Watch José in action and see how she combines neuropsychology, the 7 Organs Model, and her hands-on entrepreneurial experience into a keynote that actually moves people — and gives them a prescription to take home. Always interactive. Always tailored to your event.
What I Offer
How can I strengthen
your event?
Every keynote is unique — I always add something tailored specifically to your event or team day. Suitable for large groups and small groups alike.
The 7 Organs Recipe for Success
Any audience size · EN & NL
A business health check-up using neuropsychology and medical metaphors. Sales is the heartbeat. Processes are the liver. Data is the brain. Interactive, energetic, and immediately applicable. Your audience leaves knowing exactly which organ needs attention.
The Sales Heartbeat
20–500+ people · Sales teams & managers
A dynamic sales workshop for sales teams, managers, and anyone who wants to give their team a half-year check-up. Practical, high-energy, and built around real sales behaviour. People leave with a concrete action plan.
Master of Ceremonies
Custom · Internal & external events
Energetic hosting that keeps the audience engaged and the programme on track. José prepares thoroughly — she knows your speakers, your audience, and your goals. She connects the dots and ensures every session lands.
Panel Expert & Podcast Guest
Custom · Often complimentary
Sharp, substantive contributions to panels, discussions, and podcasts on sales, leadership, entrepreneurship, and the human side of AI & data. Often complimentary — reach out to discuss.
Speaking fees from € 4,000 excl. VAT · Panel expert & podcast guest often complimentary — always on request.
How It Works
From first contact
to your stage.
Share Your Wishes
Download the brochure or fill in the availability request with your event details and goals.
José Reviews
José reviews every request personally and gets in touch via your preferred channel within 2 business days.
Intake Call
A 30-minute intake to see if we're a match and to understand exactly what your event needs.
Custom Prescription
Together we craft a keynote or workshop tailored exactly to your audience. Always something unique added for your event.
Trusted By
What leading organisations
say about José.
"José brings interaction and a different sound to conversations and discussions. She does this in a very pleasant, energetic way. With this, she knows how to trigger others and take the discussion to a deeper level."
Karin Loohuis
Commercial Leader · EY Nederland
"I enjoyed the energy and enthusiasm with which you shared your experiences with us!"
Jan-Willem Ruigrok
Head of Direct Sales · Odido (T-Mobile NL)
"José knows how to connect sales and entrepreneurship with real stories in a unique way. The room was captivated from start to finish."
Art Rooijakkers
TV Presenter & Entrepreneur · BNR Nieuwsradio
Let's make your event unforgettable.
Tell me what you're looking for — brochure, a call, or just more information. No obligation. I'll personally get back to you within 2 business days.
José always makes time for interesting events — but doesn't keep her agenda open. The intake call ensures quality for both sides.